A1J
Premium range

Aura

Fresh air, elevated.

The idea

For the bathroom other people use.

Every home has one room that gets judged. Aura is built for it — a heavier, slower fragrance with more depth than an everyday pot, in packaging you would be comfortable handing to someone.

It costs more because there is more fragrance in it. That is the whole reason, and we would rather say it plainly than dress it up.

How it differs from Breeze

More of the part that lasts.

A heavier base

Where Breeze is bright and clean, Aura sits lower and warmer, and holds longer for it.

Packaging that gives well

Designed to be handed over, not just carried home. A gifting format follows the first release.

One fragrance only

Chosen by blind test with real households, not by filling out a range chart.

Aura follows Breeze.

We are releasing Breeze first and learning from it. Leave your details and we will tell you when Aura is ready.

Tell me when Aura launches